Being a Spiritual CEO means far more than dancing around your office dressed all in white, with crystals sparkling all over your desk. It means more than saying, ‘Namaste’ when you leave a room, and far more than burning incense while you’re typing away at your laptop, or wasting time trying to find the perfect selfie . In fact, being a Spiritual CEO has nothing to do with any of that. More than anything, being a Spiritual CEO means stepping into your light, and OWNING it. We live in a time right now that is wrought with fear, with millions around the world stuck in patterns of what feels like never-ending anxiety and doubt. Not only are there major things changing that once felt so part of our everyday lives, but with more and more people losing jobs, facing wars, or being crippled by inflation, it sometimes feels as if we are headed towards a one way path of destruction. As interest rates rise and our economy shifts, people around the globe are being forced to work differently, change their normal 9-5, or leave these jobs altogether. But yet, as history continues to prove to us, out of the cracks of these moments, the new is born. More than ever before, millions of people are asking old questions with a new readiness to receive the answer. ‘Who am I? What am I here for? What is my purpose on Earth? How can I create meaningful change in my life, for myself and others?’. Because of the great change upon us, these questions have prompted some to think beyond where they were before, and lean into the idea of building a life that is based on purpose – through the vehicle of their own business. These people, are you. A human with a light in your heart, coming to the life-shattering realisation that there is more for you out there than what you have been accepting. You know that your ability to serve and to help others by utilising your own unique soul gifts is becoming a guiding force in your life, wanted or unwanted, to help you begin to ponder what creating your own business might be like. Through this, the word itself – business – begins to take on a new meaning, far away from its original idea. Business being reserved only for men in grey suits hustling and bustling along the grey streets of a grey city has become a foreign memory, replaced now with people of all genders, races, shapes and sizes drenching a once dull painting with vibrant colour, poured from the palate of purpose. More and more, we are seeing proof in our ability to blend pleasure with purpose and profit, able to create abundance, prosperity, and positive change by doing what we LOVE. As a Spiritual CEO, doing what you love is almost always tied to your purpose in life – and being able to have the bravery and courage to choose to create a life based on that instead of a mundane, soul-sucking 9-5 is the first initiation into being an embodied leader, as is overcoming the destructive limiting beliefs and fear that any massive undertaking like this brings. I always say that becoming an entrepreneur is one hell of a spiritual path, for it is full of challenges designed specifically to help you grow. If you want to learn how to have more self-belief – become an entrepreneur. If you want to learn how to have faith in what you cannot see, become an entrepreneur. If you want to learn the meaning of resilience – become an entrepreneur. If you want to learn how to embody greater trust in yourself and in the world, if you want to learn the true meaning of dedication and discipline, and if you want to learn how to overcome judgement and the opinions of others, become an entrepreneur. This path will teach you more about backing yourself than just about anything else. You see, becoming a Spiritual CEO has nothing to do with what kind of deities or divinity you worship, but rather with how you choose to lead your life – inside and outside of your own business. It means leading with your heart first, and creating real change in this world through the positive impact you create by living your purpose. By being an example of what is positively possible when you combine your purpose and your income streams. By showing up for yourself and your dreams, day after day after day. By supporting others through what you do. And by embodying what you teach – especially if you are making money by teaching it! It means that above all, you believe and demonstrate our abilities as human beings with stardust souls to create lives that we love – using the very gifts we try so hard to hide from. Wear your crystals and listen to your mantra music – sure. But being a Spiritual CEO means being brave enough to utilise the gifts you were given (yes, even YOU) to create positive change in this world – and be paid doing it. This book will teach you how to identify your purpose, blast through the limiting beliefs stopping you, claim your true worthiness to receive abundance, and of course… How to tie it all together with strategy, so you can stop dreaming of a better life, and actually start creating one.